Garter says that microblogging is in the period of technology trigger which is defined as “The first phase of a hype cycle is the “technology trigger” or breakthrough, product launch or other event that generates significant press and interest.”  I agree with this to a certain extent but over the past few months with the Death of Michael Jackson and Iranian Twitter drama, it seems to have skipped straight to the slope of enlightenment (Although the press may have stopped covering the technology, some businesses continue through the “slope of enlightenment” and experiment to understand the benefits and practical application of the technology.)  CNN, Sky News and lots of user media sources now use Twitter to broadcast news, receive news and questions/thoughts from guests and even my aunt is on Twitter.  A little twitter bird once told me that one major newspaper, projects a giant tweetdeck onto a wall and decides on tomorrow’s news by the most trending topics.

In the hypergrowth that defines social media, it doesn’t take long for something to become obselete and new forms to come in.  I fell out of blogging due to the time it takes to aggregate thoughts and my lack of niche i.e. lack of ability to add value.  In my blogging days, I used to enjoy receiving numerous comments and getting tons of hits but wordpress did alot of the SEO for me.  I was also a power user on Digg so received a plethora of hits that way.  I decided to get back into blogging because it’s good for the research work I’ll be doing into social media and from a disgusting PR perspective i.e. it’s pointless being a social media guy without a social media presence.

I’ve been fairly slow to blog since I set up this site but today Eirepreneur picked up on a hastily written blog post I wrote.  He kindly commented and RT’ed and I received loads of hits and three comments within an hour so I was well happy and am a bit buzzed about it all. Imagine if I posted more and put in more effort :).

The point of this post is Blogging still has value but only if you have something interesting to say and something to add. The majority of Bloggers say “O look at me, I’m mad, I have an iPhone, I know what Twitter is, I’m web savvy,” i.e. I’m an individual just like everyone else *Yawn*  I’ve subscribed via RSS to a lot of blogs in my time but these are the only ones which have remained that I read.  We’re talking of a list of 300 down to about 10.  These blogs all have a niche and add some sort of value to readers.  Hence, they are win.  These include:

Nialler9 – Amazing music blog.  Description here

Twenty Major - Lulz Factory – Satirical Look at Irish society?

Web 2.0 Ireland – Does exactly what it says on the tin and does it very well.